How can Entrepreneur do Competitive Analysis

Competitive analysis is the process of identifying and evaluating your competitors and their strengths and weaknesses in order to improve your own business strategy. Here are some steps that entrepreneurs can take to conduct a competitive analysis: Identify your competitors Start by identifying your direct and indirect competitors. Direct competitors are businesses that offer similar…

7 Keys to Really Excellent Facebook Marketing for the Ophthalmologist

7 Keys to Really Excellent Facebook Marketing for the Ophthalmologist The vast majority of people still use Facebook daily, Ophthalmologist clinics have the chance to gain maximum visibility by implementing a Facebook marketing strategy. You’ll often find that getting started on Facebook is the most difficult part of this process, but we’re here to help…

Facebook Marketing Tips for Promoting Your Eye Care Clinic and Centers

Facebook Marketing Tips for Promoting Your Eye Care Clinic and Centers Involving patients and your community on social media plays an important branding role. While even the most successful Facebook posts won’t generate hordes of new patients immediately, it serves an important purpose in making your practice and expertise unique, as well as putting your…