Google Panda is hitting poor quality websites and sites containing duplicate content. But it can also concern websites with useless pages indexed in Google, websites with improper SEO structures, with too many ads, a poor grammar, a slow page speed or even websites using over-optimization. This update has been one of the most controversial ones…
1. Use clear and descriptive file names Aim to make your image file names easy for Google to comprehend. For instance, imagine you’re Google and you come across an image titled: Image01.jpeg. Would you know what that image stands for? It would be much better to name an image file more along the lines of…
Images are a vital part of grabbing a visitor’s attention, breaking up long pieces of content, and helping your content be shared across the web. Unfortunately, images also increase the size of your pages. Every image that you add to a page has to be downloaded by visitors from your server to their computer. This…
For most online businesses, search engine traffic is very important, but achieving high rankings in Google is not as easy as it used to be. Therefore, many SEOs and marketers are pushing the link-building process to the limit. As a result, many websites are being penalized for violating Google’s guidelines. According to Matt Cuts, over…
There are several techniques available for advertising your business. You can choose advertising through newspapers, pamphlets, tv commercial and online. It is one of the most effective ways to build recognition and branding. In the online commercial field, there are several types of marketing techniques to choose from. One of the most effective online marketing…
In the web, you can discover article catalogs. These registries would acknowledge articles depicting in a general tone about the item/benefit you convey. The URL to your site would be accessible at the asset box territory toward the finish of the article. At the point when the article is great and drawing in, peruses would…
It’s trickier to be a search engine optimization specialist than ever at this time. Google – in their infinite wisdom – has decided to put out some incredibly painful updates that can seriously damage the traffic that certain website owners get. While Google certainly intends to help its visitors with these updates, they do not…
1. Websites are here to help you. There should be 1 primary function that your website does or provides incredibly well. Everything else is ancillary and should support the primary objective. 2. Find the primary income source or primary message and make it ridiculously obvious This is overlooked so often and it might be the…
Conversion optimization is as important as SEO and knowing how to optimize your landing pages for conversions can make a huge difference when evaluating your website’s success. The ultimate purpose of any website is to generate conversions. A conversion can be the sale of a product or service, the generation of a lead, the click…
LinkedIn is the most popular professional social networking site which earns its revenue from selling access to information of the professional users to sales professionals and recruiters. Being active in LinkedIn is very important for an e-business. LinkedIn gives you more exposure in the corporate world. There are many reasons behind this. 1 Connect with 433…
You're probably familiar with penalties in professional sports. If a player does something unsportsmanlike, or violates the rules of the game, they are often penalized for their actions. Depending on how severe the infringement is, they may even be removed from the game, or suspended from playing for a period of time. Google penalties are…
Choose the best name for your Facebook fan page This may sound like a no-brainier. However, it's the most basic step when it comes to optimizing your brand on Facebook, and is also the most important. There is always the temptation to stuff your fan page name with tons of keywords, like "Bob's Bakery –…