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A previous study conducted by Wordstream established that small business owners spend at least $1200 on PPC on the average. The problem however is that these businesses wastes a fourth of that budget on campaigns that do not produce results. The problem is not that PPC does not work but in how these business owners…
Your website is like a car: if you fail to get routine oil changes, the vehicle’s performance will continue to drop until the engine stalls. Don’t let this happen to your website after all the hard work you’ve invested in getting it up and running. You, your web developer and your hosting company should follow…
It is extremely important to engage in Search Engine Reputation Management for a website if one wants to help build their brand. Reputation of a website is vital and there are a lot of competitors in the web market today who would make every attempt to tarnish you product. Through negative feedbacks one can hamper…
One Way Link Building Company India One way links, also known in the names of Link campaigns, inbound links and backlinks, come under the umbrella term of ‘Link building services’ that refers to any hypertext link on an external website that links back to a page of your website. The purpose behind this process is…
When content is king, and up-to-date information is vital to SEO efforts, every website should have a CMS. Understanding how your CMS works is vital to understanding how to manipulate your website's content. In this post, we will be discussing how a CMS allows you to interface with your database so you have a better…
Choosing a CMS can be a daunting task. They really do come in a wide variety of flavours; from commercial tools with all the bell and whistles, to open-source tools with a vibrant community of dedicated developers, to home-grown CMS systems developed inhouse. And because there are pros and cons with any of these tools,…
Implementation of CRM or customer relationship management can be quick if proper checklist or points have been created before implementation. CRM software is another important area of your client business since it decides the sales, support, and ultimately better relationship & management. Henceforth proper implementation checklist should be created before implementing CRM software. CRM software…
Many small and big organizations outsource their mobile development project to offshore agencies. The Skype, Internet, Smartphones, and Drop boxes have made offshore outsourcing an easier task in modern times. Saving time and money is the basic criteria for outsourcing app development projects to overseas countries. APP OUTSOURCING ADVANTAGES Many companies have resources to complete…
They say you never get a second chance to make a first impression, and in the age of search engines, your small business can make thousands of impressions each day. Why is it so important to make as many of them as positive as you can? A recent survey by Boston marketing agency Cone found that 80% of…
Optimizing a website for the search engines today has turned into a necessity. With maximum web traffic coming from search engines, the question is how to make a site search-engine friendly. While SEO (search engine optimization) is the biggest step towards making profit from a site, it still is only the first. For increasing the reach of the…